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Pipeline Acceleration SiriusPathway

 

Drive slow-moving deals into closed/won business through best-in-class acceleration programs.

Why SiriusDecisions Learning?

Our courses are the only research-informed training offerings made by b-to-b marketing experts for b-to-b marketing professionals, built on years of industry research, case studies and state-of-the-art design specific to how adults learn best. They are self-paced, interactive and tightly organized into short modules that fit into busy work and travel schedules. Mastery of each module’s content is validated by a final assessment required for certification at an industry-standard level of proficiency.

What This Course Provides

  • An overview of the three types of pipeline acceleration programs
  • An introduction to the SiriusDecisions Pipeline Acceleration Framework, which helps organizations pinpoint the best offers and deployment options for marketing and sales to consider jointly
  • A sound measurement and planning framework that sets parameters for how acceleration efforts will be measured and ultimately judged

Course Content

Competency 1: Mastering Pipeline Acceleration

  • Module 1.1: Making the Case for Pipeline Acceleration
  • Module 1.2: The B-to-B Pipeline Acceleration Model

Competency 2: Utilizing the Three Core Areas of Collaborative Pipeline Acceleration

  • Module 2.1: Rapid-Entry Pipeline Acceleration
  • Module 2.2: Intra-Pipeline Acceleration
  • Module 2.3: Last-Mile Pipeline Acceleration

Competency 3: Measuring Pipeline Acceleration Programs

  • Module 3.1: Weighing the Impact of Pipeline Acceleration
  • Module 3.2: Enabling Better Pipeline Forecasting Accuracy

See It, Read It, Apply It

Learners gain and retain knowledge best through a variety of delivery methods. That’s why each SiriusDecisions Learning course delivers content in multiple formats – through reading, video and application activities – to ensure all learners’ preferred learning styles are accommodated. Learn more.

 

Price: $1,100
Duration: 4 hours

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